Freelancers are indispensable. Whether you need their writing, programming, design, or photography services. Just name it, there are freelancers everywhere. And why do we need them? Because we cannot do everything by ourselves. In recent times, freelance work has evolved to a whole new scale. Thanks to digitalization, we can hire a great freelancer with a few clicks. Also, we can get great services from any part of the world.
Search Engine Optimization as we know it is critical to business owners and digital marketers. It influences business results and can determine the outcome of marketing campaigns. Because there is so much at stake, SEO cannot be ignored. This cheaper marketing outlet for lead generation must be fully explored for quality results. There are several tasks involved in SEO like keyword research, writing, and link-building. Digital marketers or business owners might not have the time to do that SEO requires. And that is where SEO freelancers come in.
SEO freelancers are freelancers who embark on the several demands of Search Engine Optimization. They make use of analysis and research to increase the ranking of a customer's website on search engines. As their services are key to the growth of any website, they are in increasing demand. Here comes the challenge, a lot of website or business owners have no clue about where to hire the services of SEO freelancers. This article solves this mind-boggling task. It discusses the top SEO marketplace in 2023 for freelancers. But before that, let us take a brief look at why you should go to a freelance marketplace for SEO work in the first place.
Why go to a freelance marketplace for SEO Work?
If you are a client, you may wonder "what do I stand to gain by going to a freelance marketplace for my SEO job?" If so, you are not alone as many persons share such thoughts. Let us look at 4 major benefits of freelance marketplaces when hiring an SEO freelancer.
1. Freelance marketplace helps businesses to cut down expenses. Hiring a full-time worker is more costly than hiring a freelancer. This is because a full-time worker requires a fixed salary. Also, you would have to pay for other expenses like office space's rent. Not all businesses will be able to pay for all those expenses, for instance, small brands that are just starting.
On the other hand, hiring a freelancer for your SEO work will save you money. This is because a freelancer will not require a fixed salary nor other little expenses. You will pay them according to the quality of the job done. And a freelance marketplace helps with this.
2. Freelance marketplaces will give you access to skilled freelancers from all over the world. Since there are many freelancers today, using freelance marketplaces gives you access to thousands of them. As a company, you will not need to be stuck with just a few of them. Freelance marketplaces can help you meet new and skilled freelancers for any SEO-related task. All you need to do is to publish a detailed and professional job post. Once that is done, different freelancers who are very qualified will send you their application.
3. Freelance marketplaces can help companies acquire talents when they need them. This simply means that a company can hire a skilled freelancer and terminate his/her contract at the end of the job. If a freelancer submits a low-quality job, the company can easily terminate his contracts. In the case of a full-time worker, you will have to go through some procedures and even pay a compensation fee.
4. Freelance marketplace helps in case a dispute arises. When arguments between freelancers and their employers arise, the freelance marketplace resolves this. They will step in as a third party to resolve the issue amicably.
The top SEO marketplace in 2023 for freelancers
There are different SEO marketplaces for freelancers where you can get the very best talents. The following are some of the top SEO freelancer marketplaces in 2023.
Now, let’s discuss these top SEO marketplaces.
1. SeoClerk
SeoClerk is a platform created by Jordan Delozier in the year 2011. There are lots of cheap services offered on SeoClerk. This makes selling tough on the platform in terms of pricing.
But on the plus side, it offers decent services. SeoClerk accepts different payment methods. This includes credit cards, PayPal, and even cryptocurrency. SeoClerk is an impressive freelance platform that can answer the needs of any Search Engine Optimization demand. It is also one that any freelancer should try.
This is another famous SEO marketplace for freelancers. BlackHat World has no exact trading platform where sellers and buyers can make transactions. And it not as secure as the others because it is more of a listing site than a platform to trade.
However, it offers relatively high-quality services because of its good reputation. And also because moderators usually buy services. Afterward, they review it. If it is up to par, then they will approve of it. Because the services in Black Hat World are of very high quality, sellers can charge full price for their services. And buyers can rest assured of getting the very best quality out there.
3. Fiverr
Fiverr is one of, if not the most famous platform for SEO freelancers. During its early years, an employer could hire a freelancer to execute a job for them and pay only five dollars. Due to that, the name 'Fiverr' originated.
This freelance platform makes it easy for employers to find a skilled freelancer to execute their jobs. With Fiverr, an employer can get a skilled SEO freelancer by going through the reviews of several freelancers. With that, he/she can know the freelancer that will perfectly execute the job at hand. Fiverr also protects an employer's financial and private data. It also helps employers to securely make payments.
Another impressive feature of Fiverr is that it provides a chat section. Here, freelancers and their clients can privately and securely talk about their job at hand. This platform is perfect for any employer looking to get SEO services.
4. Legiit
This platform is the creation of Chris M. Walker. It is an impressive SEO marketplace that provides easy navigation. Additionally, the services offered on Legiit are of high-quality.
Legiit provides the week's service which the staff buys and endorses. They do this to provide buyers with the kind of service they trust as well as to promote sellers. Legiit also provides special deals for buyers. These deals are known as Legiit Monday's. Legiit is a very famous SEO marketplace for both freelancers and their clients based on its ability to provide top talent.
5. Upwork
Upwork was formerly Elance-oDesk. And it boasts the widest coverage as well as the greatest number of candidates and employers. As a result, it is one of the most famous freelance sites in our world today.
Upwork has a lot of impressive features and its large search engine is one of them. Its search engine enables freelancers to search for jobs that they desire. On the other hand, employers can search for skilled freelancers that suit the task they have at hand. Upwork has its different processes and standards to ensure that both parties, employers, and freelancers, are not defrauded. Upwork also has a chat section to ensure proper communication between employers and their employees.
6. Toptal
This platform is suitable for those clients who need coding services. This is key to technical SEO. So, if you are in need to address some technical SEO issues, you can get a good SEO freelancer from here. If you are also in need of web design and development, Toptal does not fall short of supply. This is primarily because Toptal helps employers find the right kind of worker. It is stress-free and provides high quality.
7. 99designs
A brand is mostly defined by its logo. And a logo that is properly designed has its benefits. For instance, it will help the brand to be able to attract the attention of their target audience and add to the aesthetic of the website. Improved visual quality ensures retaining audiences and reducing bounce rates, which is great for SEO. And this is something Google loves.
To get a good logo, you, as a brand, can start a logo competition according to what you are looking for. This is where 99designs comes in. It is a marketplace that enables you to begin a logo contest. Once you begin the competition, various designers can participate and come up with logos to meet your requirement. 99designs allows you to eliminate contestants, ask for changes, and even talk to each of them separately. At the end of the contests, you can reward them with the amount you set as the prize for the contest. Design is critical to SEO. It influences page speed, which affects ranking on Google and other search engines. This means you must pay extreme attention to your web design.
Conclusion
The above are just some of the top SEO marketplace in 2023 for freelancers in no particular order. These marketplaces all have one thing in common. They link up employers and freelancers together to achieve a common goal. If you have a business or are aiming to start one, you will no doubt need the services of an SEO specialist. Hiring a full-time SEO specialist in-house might be expensive, and you might not have access to the very best hands in your geographical area. Thanks to online SEO marketplaces, you can access the very best hands from anywhere on the planet.
Here, we have seen some great places online to get SEO freelance services. These sites will link you up with SEO professionals who will help your site gain more visibility. On the other hand, if you are a freelancer, these sites will help you get jobs. The more work you get, the more the experience. Whether you opt for Blackhat world, Fiverr, or Seoclerk, it is really up to you to decide which of these sites to go for. It does not matter if you are an employer or freelancer, these platforms are sure to benefit you.