As a user, deciding whether or not a page has the content you need might be tricky. After inserting your query, the search engines present you with various web pages that may hold an answer to that query. Which should you click? No doubt, you turn to the title and description as a guide on a page's content. These are Meta tags.
Meta tags play a crucial role in the SEO world. Thus, as a site owner or developer, you need to create accurate and engaging tags for your page. This is basic knowledge in SEO. However, like every other SEO task, it may prove challenging at times. Not to worry, this is where Meta tag generators come into play.
Meta Tag generators refer to online tools designed to aid users when developing or, as the name implies when generating a Meta Tag.
But why exactly are meta tag generators important? To answer that, it is essential to first understand in detail the role of Meta tags. Below are two main importance of Meta tags along with four different tags that offer value to your site.
Meta Tags - Importance of the generator
1. Relevance
Meta tags refer to snippets or a brief overview of a page's content. Hence, as seen above, they help users determine whether or not a page is relevant to their query. But other than users, search engines also use these tags to judge the relevance of your page to a user's query.
2. SEO (SERP ranking)
It is often wondered whether Meta tags influence Google's SERP ranking. Well, as mentioned earlier, they play a crucial role in SEO. That said, not all meta tags will influence Google's ranking. So which meta tags do? A simple answer - the title tag is the only meta tag that directly affects your rankings.
With the above two benefits in mind, here are the four main Meta tags that are essential to a website.
Meta Title tags. It refers to the big blue link that describes your page on SERPs. Simply put, it is the title of your page. As such, it holds a lot of relevance to users and search engines. Thus, you need to keep it as simple and brief as possible. And since it's essential for SERP rankings, ensure it houses your keywords.
Meta description tags. This tag resides just underneath the blue title tag. While the title catches users' attention, the description engages and convinces them that your page has what they're looking for. Though it doesn't impact rankings directly, the description tag is equally essential. It works with the title to prove a page's relevancy to users and search engines. And this can help drive in more traffic. And the more your traffic, the better chances you have of converting them to potential clients.
Meta Robot Tags. Yet another noteworthy tag, the Meta robot dwells in the HTML code of your page. It informs search engines how you want your page to be treated. Whether as nofollow/dofollow or index/noindex, through the robot tag, you can choose how your page and links are viewed by search engines.
Meta Keyword Tags. The keyword tag lives in your page's HTML source code. It refers to words that relate to your webpage. Hence, it may be shocking to know that it doesn't affect SEO. Well, it played a significant role in Google's ranking and indexing algorithms in the past. But as a result of its misuse by misguided SEOs, Google has ignored this tag in its algorithms since 2009. Other main search engines also followed suit.
Without a doubt, Meta tags offer lots of benefits to your website and even your brand as a whole. But since it's written in HTML, manually creating these tags may be difficult at times. As mentioned earlier, this is where the tag generator comes into play. It allows you to create your tags without needing to worry about HTML codes.
But you may wonder which tag generator to choose. After all, the net offers a variety of them. Below are three noteworthy generators to aid your decision.
The top Meta tag generators to get you started
This is a standard meta tag generator that allows you to develop the four main tags with ease. Once you hit the 'generate meta tags' button, you'll get all your site details in HTML. Searchenginereport.net also offers its tag generator in eight other languages apart from English. Some of these include French, Spanish, and Portuguese. And above all, this relatively easy-to-use tool is available for free.
SmallSeoTools also provides its tag generator. Like the tool discussed above, it generates meta labels based on the details provided. Yes, you only need to input your site's details. Afterward, the tag generator does the rest.
Yet another standard generator is SEOptimer's very own meta tag tool. Like the above tools, it allows you generate the four main tags. However, it goes further to provide users with the optional meta tags section. Here, you can insert your page's author. It also lets you input the number of days you want search engines to revisit your webpage.
How to use the Meta tag generator
As seen earlier, Meta tag generators are very easy to use. Most of them essentially follow the same pattern. Thus, the steps below apply to many generators out there.
Insert your site's title and description in the appropriate bars.
Insert your target keywords.
Choose the robot meta tags. As seen above, this includes the index and follow labels.
Choose your site's primary language. Then, click on 'Generate Meta Tags.
Once you've done that, you'll get your Meta details written in HTML code. All that's left is to copy the snippet and paste it into your site's source code.
Conclusion
Generating meta tags for your site is a must in the online community. Granted, not all tags impact SERP rankings as titles do. That said, they are still necessary for a site's growth. All this goes to show just how important the tag generator is.
It is easy to use and helps you save time and stress. And above all, the tag generator is free. Thus, you can test it out to see for yourself. Once you do, you may find it to be just the perfect thing for your Meta tag process.