Google Search Central Blog [Updated 2022]
Google boasts of being the number one search engine with over four billion users worldwide. As such, it ensures it offers the best user experience possible. And to do that, Google regularly provides changes to its search system. 2018 saw about 3,200 changes to Google's search algorithm systems. And this is massive considering that Google only updated its search system some 350 to 400 times in 2010. This goes to show the rate at which the internet Giant, Google changes its core algorithm systems.
Hence, as a site owner, it is vital to know the effects of every one of these updates. You may wonder if that is possible. Surely, you can't follow up with an average of nine updates daily for an entire year. Well, you don't have to. After all, some of these changes are minor. However, since some changes may influence SERP ranking, you need to know when a major update might take place. Fortunately, Google Search Central Blog is here to help. What is it? Not to worry, this article provides the answer to that question along with all the major updates you need to know for 2022.
What Google Search Central Blog is
As seen above, you need to know when a major update might take place. Why? Well, if for any reason, Google decides to completely change how it ranks websites on the SERP, you'll be at a huge disadvantage if you are not aware of the changes. Not only will your ranking drop, but you may also lose any online visibility you previously had.
On the other hand, knowing why and when a change will occur will put you in a better position to prepare yourself and your site. So, how do you know of any updates? As mentioned earlier, Google Search Central Blog is here to help.
As the name implies, Google Search Central Blog is a blog where users can find official announcements about new Google Search features. What's more, you can also find official core algorithm updates. Furthermore, it provides information on how you can better your Search Engine Optimization. And by subscribing to Google's RSS feed, you will be notified of any latest updates. So, in short, the search central blog is your best bet for knowing when an update will occur.
That said, as seen above, this article will provide the Google updates you need to keep in mind for 2022. So, without any delay, below are the major updates from July 26, 2021, to date.
Google Updates for 2022
1. July 26, 2021 - Link Spam Update
Generating links has and will always be a major facet of SEO. Without enough links, Google won't recognize your site as trustworthy to be placed in the top rankings of its SERP. Not only that, links have become a great way of monetizing a website, either through guest posting or affiliate marketing. Yes, link-building offers tons of benefits to you, as a site owner.
While building links for your site is not bad, using links to manipulate search rankings is a problem. This may be intentional or unintentional, through improper link tags. Whatever the case, link spams is a big issue. And unfortunately, this is common in the online world. What is more, Google seriously frowns on such acts. To that end, July 26, 2021, saw a new update to Google's algorithm systems.
What is the update all about?